Sam began his filmmaking career in 2016 while touring Europe with his band. During this time he started shooting live content for the headline act, igniting a passion for creating music videos.

The following five to six years would see Sam creating music videos for artists across various genres, noteably long time collaborations with acts such as TTRRUUCES, Black Honey and TWST, as well as documenting international tours with bands such as Royal Blood.

Aiming to establish himself as a leading voice in the next wave of commercial film directors and cinematographers, Sam has spent the past two years making his mark in the commercial sector, collaborating with prestigious brands such as Prada, Tommy Hilfiger, and Jimmy Choo.

Sam is currently writing his first feature film, inspired by the heartwarming true story of an elderly gentleman he helped reunite with his band whilst working in the care sector—a story that touched and inspired hearts around the world.